Companies and organizations are trying to use the huge amount of available data to find various patterns. Purchasing data of an area could give the purchasing pattern of the people there and this could help companies to market their products well. The bachelor’s course focuses on how to extract the data and analyze it for information.
The degree course includes data mining, data statistics, data challenge, data ethics and creative thinking. Job opportunities are huge with this degree. A degree holder can get a job in companies like Google where data science algorithms are used. Or he can join banks or financial institutions where big data is used.