The master’s course can become an extension of the bachelor’s course with specialization in various avenues. Mass communication finds use in many areas and the master’s degree will give you specific knowledge about which avenue you are choosing. Those who want to go into marketing and advertising will be taught business communication with an aim to selling a product or service.
Master’s degrees are also aimed at preparing the student to assume top position in the media. It teaches about various kinds of media and how to manage them for maximum profits. Media houses are always searching for experts in mass communication.